Millennials, and Generation Z behind them, are changing the way they access healthcare. In fact, 45% of 18- to 29-year-olds say they don’t have a primary care physician.1 Instead, they’re opting for on-demand healthcare.
Traditionally, individuals and families see primary care physicians several times a year and build relationships with their doctors over time. Visiting the same primary care physician when an illness strikes, or for an annual health & wellness checkup, can help the doctor notice changes in a patient’s health and catch issues before they become more serious (and costly).
But for Millennials, having a primary care physician isn’t necessarily a priority.